Podcast: Using the Right Content Channels with Sally Cameron

Do you ever feel overwhelmed by the number of channels at your disposal as a modern-day communicator? What channels are the right ones for your institution? What should you say on one channel versus another? This podcast episode is all … Read More

Podcast: Developing a Mascot to Foster a Full, College Experience with Drew Fawcett

Suffolk County Community College had a confused identity on their hands. Their three-campus community college was being represented by two athletics teams: the Clippers and the Longhorns. Drew Fawcett, Suffolk’s Associate Dean for Institutional Advancement, tells us the story of … Read More

Screenshot of aspiring firefighter from the Wayne Community College commercials.

Why Community Colleges Should Invest in Quality Video Production

#LookUpWCC and What We Can Do For You Recently, Wayne Community College came to us with the purpose of creating an inspirational commercial that visually represents their mission statement. Considering video content is one of our defining services you know … Read More

Podcast: Managing and Inspiring a Successful Team with Andrea Hanstein

  At the 2016 NCMPR conference, Andrea Hanstein of Foothill College and Heather McDorman of St. Charles Community College gave a presentation titled “Managing and Inspiring a Successful Team”. Andrea shares many of the management practices that she and Heather employ at their … Read More

Podcast: Pandora Advertising with Mariela Ellis

Pandora Radio has become a regular part of my every day routine. It’s my background music while I am working and mood setter when my wife and I are cooking dinner. In the early days of Pandora, ads were mostly … Read More