Podcast: Making Quality Video Production Affordable with Curtis Thieman

  Have you ever gone through the process of producing a TV spot or online video ad for your college? Were you happy with the quality of the production in relation to the costs? Is your school “obligated” to use … Read More

Keyboard with an Accessibility Key

Making Audio Content Accessible Using Automated Transcription

A Review of Rev.com’s New Automated Transcription Service Temi.com One of the biggest challenges that content managers for two-year colleges face is making multi-media content accessible. Audio files need to be transcribed into a written format and video files need … Read More

Launch Your Next Video Marketing Campaign Quickly and Affordably

Our New Video Subscription Service is Here Not every community or technical college can afford to spend $20,000 to $30,000 for a high-end commercial. With our Video-as-a-Service distribution model, community and technical colleges of all sizes can have a high-quality commercial—quickly—and at … Read More

Podcast: Using the Right Content Channels with Sally Cameron

Do you ever feel overwhelmed by the number of channels at your disposal as a modern-day communicator? What channels are the right ones for your institution? What should you say on one channel versus another? This podcast episode is all … Read More

Podcast: Developing a Mascot to Foster a Full, College Experience with Drew Fawcett

Suffolk County Community College had a confused identity on their hands. Their three-campus community college was being represented by two athletics teams: the Clippers and the Longhorns. Drew Fawcett, Suffolk’s Associate Dean for Institutional Advancement, tells us the story of … Read More

Podcast: Texting for Recruitment and Retention with Christine Lambrakis

The way that people communicate has changed dramatically over the past 30 years. A large portion of today’s audience demands texting as a form of communication. GateWay Community College in Phoenix, AZ has increased their reach through texting, both for … Read More

College Inbound Launches New Video Marketing Platform for Affordable Community College Commercials

  College Inbound is excited to announce an innovative new video marketing platform that we are launching this Spring. Not every community or technical college can afford to spend $20,000 to $30,000 for a high-end commercial. We understand that. With our Video-as-a-Service … Read More

Must Have Content for Your Academic Program Pages

We all know it’s true. The academic program pages are (or should be) the Super Stars of any community college website. They are your primary vehicle for attracting and converting prospective students into your various programs. These pages are so … Read More

Using Marketing Automation and CRM Tools for Community College Recruiting

Is the marketing and recruiting funnel at your community college what you want it to be? Most in marketing and recruiting tell me its not. Many don’t even have one. They feel stuck advertising in mediums like TV, radio and … Read More

7 Navigation Menus to Improve Your Community College Website

Is your website structure hurting your website’s performance? There are so many things to think about when embarking on a website redesign. You want your website to look really good, but more importantly, you want it to be user-friendly. The … Read More